Make it Pop!
There are 5 major components to good advertising copy (The order of these is essential to success): Command Attention Showcase Benefits of Products and/or Services Prove the Benefits Persuade People to Embrace the Benefits Call to Action Advertising is sales in print. So you need to consider how to showcase the unique benefits your products/services […]
Lessons I Learned from Paris Hilton
Today we’ll talk about shameless self-promotion. That’s right, I said it! Shameless! After all, we are learning from Paris Hilton here. It’s all about self-promotion! Self-promotion comes in many forms and you can use different tactics to get your name out there. Look at politicians! Talk about self-promotion and in some not so discreet ways, […]